5 Steps to Systemising Your Business
Often in a small business nothing is documented. The systems are all in people’s heads. This means that things end up being done inconsistently. Different people end up doing it different ways… which is not good for your customer, not good for your business and not good for you. Or worse still things get forgotten […]
How to Improve the Effectiveness of Your Marketing
Would you like to improve the effectiveness of your marketing? You see, when most people work on their marketing they focus on the strategy. i.e. How they’re going to do it. I’m going to run some ads. I’ll drop off some flyers. I’m going to advertise on Facebook or whatever it might be. While this […]
The Secret to Winning More Work
Many people when they start their business fall into the trap of taking on any type of work. It’s the old ‘no job too big, no job too small’. This leads to taking on whatever job will ‘pay the bills’. The problem with this is not all work is created equal. Sometimes a job ends […]
The Importance of Setting Goals When You Start Your Business
It is important to set goals when you first start your business. Here’s why… When people first start a business they generally just get started. They go ‘I’m tired working hard for someone else’. ‘I’m going to go out on my own and reap the benefits of being my own boss’. The goal becomes all […]
The Difference Between Markup and Margin
Many people starting a business run into trouble when they fail to understand the difference between markup and margin. Most people will price their jobs based on markup rather than margin. Yet it is the margin that represents the profit in the job, hence it is the margin that is of most interest to us. […]
How to Create Your Ideal Business
Too many small business owners are caught up in the day-to-day running of things. And often they are just in survival mode. They are keeping their business running. They are paying the bills, but the business is the same year after year after year. In many cases, in one year’s time they are going to […]
Is Your Business Model Helping You or Hurting You?
Many small business owners have never even considered their business model, and so they don’t know if it’s helping or hurting them. They don’t even know what’s really going on underneath their business, and sometimes business is a whole lot harder than it needs to be, because they never took the time to establish a […]
How to Make Better Financial Decisions in Your Business
Would you like to make better financial decisions in your business? Many small business owners make their financial decisions based on what’s in their bank account (or what’s not in their bank account). Or it is based on how they are feeling and this can be a recipe for disaster. Business is a numbers game […]
How to Generate More Referrals For Your Business
Do you get word of mouth for your business? For many business owners when they say “My business is word of mouth.” what they mean is they do a really good job. And they are hoping that their customers realise this and that one day it will lead to more business. And every now and […]
How to Stop Getting the Same Questions from Your Staff
Are you often getting interrupted with questions from your staff? Are they often asking the same thing over and over again? These questions can cause interruptions in your day and also stops your staff from getting on and doing the job that they need to do. Often the root cause of this is the way […]
